Architect scoping before build starts
Included in the standard monthly operating model.
Pricing
Clear Predictable Pricing.
Choose Free / PAYG, Core, Growth, or Partner. Every lane stays inside one supported site, one governed flow, staging-first delivery, and evidence before publish.
What every plan includes
The operating model stays the same across every standard plan.
Staging-first implementation
Included in the standard monthly operating model.
Evidence pack and publish notes
Included in the standard monthly operating model.
Client-approved publish
Included in the standard monthly operating model.
One supported site and one execution lane
Included in the standard monthly operating model.
Plans and comparison
Free / PAYG is the lowest-friction entry lane. Core, Growth, and Partner improve monthly credit value as you move up.
All four lanes start with the same public trial: 7 days, 10 trial credits, payment authority before staging, and the trial clock starting at staging-ready.
Free / PAYG
£0 / month
Best for trying WPFlow, lighter change demand, and flexible top-up use.
- 7-day free trial
- 10 trial credits
- Top-ups only when you need more capacity
- One supported site
- One lane, up to 10 queued items
- Highest per-credit price
Core
£545 / month
Best for steady monthly fixes, updates, and recurring change demand on one site.
- 50 included credits / month
- Better value than PAYG
- One supported site
- One lane, up to 10 queued items
- Staging-first delivery
- Evidence-backed release
Growth
£1,045 / month
Best for regular campaigns, landing pages, and faster-moving monthly delivery.
- 100 included credits / month
- Better value than Core
- One supported site
- One lane, up to 10 queued items
- Higher queue priority
- Stronger monthly throughput
Partner
£1,745 / month
Best for the heaviest single-site monthly demand within one governed lane.
- 175 included credits / month
- Best standard value per credit
- One supported site
- One lane, up to 10 queued items
- Highest queue priority
- Partner workflow handling
Top-ups
Extra capacity for Free / PAYG or temporary bursts on paid plans.
Top-up 10
10 credits£200
For temporary bursts without changing the base plan.
Top-up 25
25 credits£475
Useful when a planned campaign or release cycle needs extra approved capacity.
Top-up 50
50 credits£900
For larger bursts that still fit the one-site, one-lane operating model.
How credits work
Credits make the scope boundary clear before work starts.
- Credits attach to the approved outcome rather than to vague effort promises.
- One request can become more than one scoped item if the work is genuinely larger.
- WPFlow calls that out before build starts, not after time has already been spent.
Top-ups, milestones, and custom quote boundaries
Free / PAYG runs on top-ups only. Paid plans can also use top-ups when approved work spikes.
Top-ups
Use top-ups when you have a temporary burst of approved work without changing your base plan.
Separate milestone or custom quote
If the work becomes a larger project, multi-phase rebuild, or unsupported stack change, WPFlow will say so clearly.
Free trial terms
The trial is standard now, not founder-only.
- 7-day free trial
- 10 trial credits
- Payment authority required before staging is provisioned
- Trial starts when staging is ready
Pricing FAQ
Short answers to common commercial questions.
How does Free / PAYG work?
Free / PAYG has no monthly fee and no included recurring credits. You start with the standard free trial, then buy top-ups only when you want more approved capacity.
What changes between Core, Growth, and Partner?
The operating model stays the same across every paid plan: one supported site, one governed lane, up to 10 approved queued items, staging-first delivery, and evidence before publish. The difference is monthly credit capacity, credit value, and priority.
When does the free trial actually start?
The free trial starts when staging is ready, not at raw signup. It runs for 7 days or 10 trial credits, whichever happens first, and payment authority is required before staging is provisioned.
What happens if a request is too large?
Large or vague work is split into smaller scoped outcomes where possible. If it does not fit the governed lane, WPFlow will say so clearly before approval and recommend the right route.
Next step
Want to start with the lane that fits your site?
Start the free trial to begin the governed onboarding flow, confirm supportability, and move into the right lane once staging is ready.