Terms

Important summary

• These Terms set the rules for using the WPFlow website and related online services.
• If you are a consumer, nothing in these Terms affects your statutory rights.
• If you are a business user, different and more commercial liability rules apply to you.

1. About us

WPFlow is operated by Nordic Creative Limited, trading as WPFlow.

• Registered in England and Wales under company number 07580121.
• Registered office: Kemp House, 152 City Road, London EC1V 2NX.
• VAT number: 485 7059 50.

The fastest way to contact us is through our Contact page.

2. These Terms

These Terms govern your use of the website at wpflow.io and any services, features, content, or functionality we make available through it.

These Terms should be read alongside:

• our Privacy Notice
• our Cookie Policy
• any additional checkout, subscription, or service terms shown to you at the point of purchase

We may update these Terms from time to time to reflect changes in law, regulation, the Services, or security and technical needs. We will post the updated version on the Site and update the “Last updated” date. If changes are material, we will take reasonable steps to notify you. If you do not agree to the updated Terms, you must stop using the Site and, if relevant, close your account.

3. Definitions

• Consumer means an individual acting for purposes wholly or mainly outside their trade, business, craft, or profession.
• Business user means anyone who is not a Consumer.
• Content means all text, graphics, software, code, materials, and information on the Site, excluding User Content.
• User Content means content you upload, post, submit, or make available via the Site, including reviews, comments, images, video, and messages.

4. Eligibility

You must be at least 18 years old to create an account or purchase paid Services, unless a parent or legal guardian agrees to these Terms on your behalf and supervises your use.

If you use the Site on behalf of a company or organisation, you confirm that you have authority to bind that organisation to these Terms.

5. Your account

Some Services may require an account. You must provide accurate, complete information and keep it up to date.

You are responsible for keeping your login details confidential and for all activity under your account. Tell us immediately if you believe your account has been compromised.

We may suspend or close your account, and/or restrict access to the Site, if you breach these Terms, we reasonably suspect fraud, misuse, or security issues, or we need to do so to comply with law or protect others. Where practical, we will give you notice and an opportunity to fix the issue. We may act immediately where needed for security, legal compliance, or to prevent harm.

6. Acceptable use

You must use the Site and Services only for lawful purposes.

You must not, and must not help others to:

• access, interfere with, damage, or disrupt the Site, Services, systems, servers, or networks
• attempt to gain unauthorised access to the Site, other users’ accounts, or any data
• introduce viruses, malware, or other harmful material
• scrape, crawl, data-mine, or harvest data or content from the Site at scale without our written permission
• use the Site to send spam or unlawful marketing
• impersonate another person or misrepresent your affiliation
• upload or post User Content that is unlawful, defamatory, abusive, hateful, harassing, misleading, or infringes intellectual property rights
• post fake, manipulated, or undisclosed incentivised reviews or otherwise engage in misleading practices

We may investigate suspected breaches and take action including removing content, suspending accounts, and reporting to law enforcement where appropriate.

7. User Content and reviews

You are responsible for the User Content you submit. You must have all rights needed to submit it.

User Content must be lawful, not misleading, and respectful of others’ rights.

We do not guarantee to publish any User Content. We may remove or restrict User Content at any time if we reasonably believe it breaches these Terms or the law.

By submitting User Content, you grant us a worldwide, non-exclusive, royalty-free licence to use, host, store, reproduce, adapt, publish, translate, distribute, and display that User Content for the purposes of operating, improving, and promoting the Site and Services. This licence continues for as long as your User Content is available on the Site and afterwards to the extent needed for legal, regulatory, or technical reasons such as backups and dispute records.

If you believe content on the Site is unlawful or infringes your rights, contact us through the Contact page with the relevant URL, details of the issue, and evidence of your rights or authority where relevant.

8. Intellectual property

We own, or license, the Site, the Services, and the Content. All rights are reserved.

We grant you a limited, non-transferable, non-exclusive, revocable licence to use the Site for your personal use, or internal business use if you are a business user, in accordance with these Terms.

You must not copy, modify, distribute, sell, or commercially exploit the Site or Content unless we agree in writing.

9. Third-party links and services

The Site may include links to third-party websites or services. We do not control them and are not responsible for their content, terms, or privacy practices. Your dealings with third parties are between you and them.

10. Paid features, orders, refunds, and cancellations

If we offer paid Services, subscriptions, goods, digital content, or credits, the applicable price, payment terms, and any additional terms will be shown at the point of purchase and/or on the Pricing page.

If you are a Consumer and you buy from us online, you may have legal rights to cancel within a 14-day period in many cases, subject to exceptions, including where digital content is supplied during the cancellation period after your express consent and acknowledgement that you will lose the right to cancel.

Where refunds are due, we will process them in accordance with applicable law and any specific terms provided at purchase.

11. Disclaimers

Unless we say otherwise, the Site and Content are provided for general information. They are not advice.

We do not guarantee that the Site or Services will always be available, uninterrupted, secure, or error-free. We may suspend, withdraw, or restrict the availability of all or any part of the Site for business or operational reasons.

12. Limitation of liability

Important: this section affects your rights. Please read it carefully.

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by law.

If you are a Consumer

We are responsible to you for foreseeable loss and damage caused by our breach of these Terms or failure to use reasonable care and skill. We are not responsible for loss or damage that is not foreseeable, issues caused by events outside our reasonable control, or losses caused by your breach of these Terms or misuse of the Site. Nothing in these Terms affects your statutory rights.

If you are a Business user

To the maximum extent permitted by law, we exclude all implied conditions, warranties, representations, or other terms that may apply to the Site or Services.

We will not be liable to you for:

• loss of profits, revenue, business, contracts, goodwill, or anticipated savings
• loss of data or corruption of data
• business interruption
• any indirect or consequential loss

Subject to the non-excludable matters above, our total aggregate liability to you arising out of or in connection with the Site or Services will not exceed the total fees paid by you to us for the relevant Service in the 12 months before the event giving rise to the claim.

13. Indemnity for Business users

If you are a Business user, you will indemnify us and keep us indemnified against claims, liabilities, losses, damages, and reasonable costs arising out of or in connection with your breach of these Terms, your User Content, or your unlawful use of the Site or Services.

14. Privacy and cookies

We process personal data in accordance with our Privacy Notice.

We use cookies and similar technologies in accordance with our Cookie Policy. Some technologies require your consent; others may be used without consent where permitted by law. You can manage your preferences through the relevant cookie settings tools where available.

15. Force majeure

We are not liable for delays or failure to perform caused by events beyond our reasonable control, including outages, strikes, failures of networks, or failures of third-party providers.

16. Notices

You can send notices to us through the Contact page or by post to our registered office.

We may send notices to you by email, in-account notifications, or by posting notices on the Site.

17. General

• If any part of these Terms is found unlawful or unenforceable, the rest remains in force.
• If we do not enforce a term straight away, it does not mean we waive our right to enforce it later.
• We may transfer our rights and obligations under these Terms to another organisation. If you are a Consumer, this will not reduce your rights. If you object, you may stop using the Site and close your account.
• If you are a Business user, these Terms and any documents expressly referred to form the entire agreement regarding your use of the Site.

18. Dispute resolution and ADR

We aim to resolve concerns quickly and fairly. Please contact us first through the Contact page with details of your issue.

If you are a Consumer and we cannot resolve your complaint through our internal process, we will inform you about the availability of alternative dispute resolution and, where required, provide details of an appropriate ADR provider. We do not currently commit to using ADR for every consumer dispute.

The European Commission’s former online dispute resolution platform has been discontinued. If you are an EU or EEA consumer and need information about cross-border redress options, see consumer-redress.ec.europa.eu.

19. Governing law and jurisdiction

If you are a Business user

These Terms and any dispute or claim, including non-contractual disputes, are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction.

If you are a Consumer

These Terms are governed by the laws of England and Wales. If you live in Scotland or Northern Ireland, you may also be able to bring proceedings in your local courts.